Sales: Avoid Elephants at Your Peril
Jan 14, 2021
In July 2020, we decided to buy a new house and embarked on what would become a long saga in trying to secure a house, near an amazing school for...
MEDDIC - not just for salespeople
Nov 02, 2020
What is MEDDIC?
MEDDIC is the qualification framework of choice for unicorns, scale-ups and start-ups, and it's something which has been around a...
MEDDIC: Champions in Lockdown
Sep 17, 2020
Has lockdown changed the way that customers buy?
And how salespeople sell?
For those who have used MEDDIC as a sales process, it would be easy to...
